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Bachelor of Science (Honours) - Marketing and Data Insights

University of Derby

Derby — Derby, East Midlands, United Kingdom

Study Level
Undergraduate · 3-Year Bachelor's Degree
Duration
To be confirmed
Study Mode
To be confirmed
Next Intake
September 2027
Tuition Fee
GBP 17,500
Application Fee
None listed
Scholarships Available
None listed
Post-Study Work Information
Graduate Route: Verify before applying
Application Status
Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

The Marketing and Data Insights degree at Derby provides students with the opportunity to work on real marketing projects, engage with clients, and present ideas in professional settings. The programme is accredited by the Chartered Institute of Marketing (CIM), and graduates achieving a 2:2 or higher gain exemptions toward CIM Certificate and Diploma modules, supporting professional progression. Students may also gain a global perspective through study abroad opportunities with partner institutions. The curriculum is designed with industry needs in mind, incorporating guest speakers, industry-led projects, and work experience to prepare graduates for careers in marketing and business analytics. The course combines marketing expertise with business technology, equipping students with skills for careers in big data management, marketing insights, business analysis, or consultancy. It provides comprehensive knowledge of current and emerging business technologies, including databases, decision-making systems, and e-commerce platforms. Students critically evaluate the commercial management of IT and the strategic role of business analytics, developing the ability to inform strategic decisions and propose IT-based solutions to marketing challenges. Teaching methods are varied, interactive, and practical, including lectures and seminars led by academic staff and guest speakers, individual and group-based assignments such as advertising campaigns, blogs, infographics, social media content, videos, and TV commercials, often for real company briefs. The programme also includes visits to exhibitions, trade fairs, and companies, as well as internships and research projects. Assessment is conducted through coursework, encompassing individual and group tasks that simulate real business scenarios, such as written reports, visual presentations, and creative outputs including infographics, advertisements, films, blogs, podcasts, and client-focused projects. Group work at earlier levels prepares students for collaborative environments, while independent research and critical analysis are emphasised at the final level to deepen professional expertise.
Faculty / school
—
Field of study
—
Credential
3-Year Bachelor's Degree
Relationship
Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee
GBP 17,500
Application fee
None listed
Deposit required
Not listed
Estimated other compulsory fees
Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes
September 2027, September 2028, September 2029
Application deadline
Confirm with Eagle Link
Application status
Confirm with Eagle Link
Intake availability
Not confirmed

Campus & Location

Derby

Derby, East Midlands, United Kingdom

Kedleston Road

Derby campus, photo 1 Derby campus, photo 2 Derby campus, photo 3 Derby campus, photo 4 Derby campus, photo 5 Derby campus, photo 6 Derby campus, photo 7 Derby campus, photo 8

Post-Study Work / Immigration Information

Please confirm current eligibility with Eagle Link before applying.

Graduate Route
Verify before applying

The Graduate Route applies after successful completion of an eligible course with a licensed student sponsor that has a track record of compliance. It is not guaranteed by attending a particular institution.

Official source

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

The University of Derby is pushing the boundaries of knowledge to create a better, fairer, and more sustainable future for everyone. Their thriving community of researchers, professionals, and practitioners influence the creation of new knowledge by sharing their expertise. The university's students learn in state-of-the-art facilities, and the university plays a key role in the communities of Derby and Derbyshire. Research lives in the University of Derby's classrooms. They explore, innovate, and discover solutions to the challenges facing all now and in the future – in the city, region, and...

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Program information last verified 8 October 2026.