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Master of Science - Consumer and Digital Marketing Analytics (N5AG/N5AJ)

Bangor campus — Bangor, Wales, United Kingdom

Study Level: Postgraduate · Master's Degree
Duration: To be confirmed
Study Mode: To be confirmed
Next Intake: September 2027
Tuition Fee: GBP 20,500
Application Fee: None listed
Scholarships Available: None listed
Post-Study Work Information: Graduate Route: Verify before applying
Application Status: Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

In the age of big data, companies have more consumer information than ever before. They can use this information to target consumers, but they can also use consumer information (e.g. feedback from reviews) to improve products and services. Gaining insight from customers and understanding shifting patterns of consumer behavior is important for companies in order to satisfy customer needs and ultimately the viability or profit-making potential of the company. The Master of Science in Consumer and Digital Marketing Analytics course provides the opportunity to develop knowledge, understanding and skills across the marketing function, including brand management and loyalty, consumer behavior, marketing communications, digital marketing and customer insight in national and international settings. Students will benefit from learning a mix of fundamental theory in the marketing area and practice which includes undertaking a practical research project aimed at gaining consumer insight. Graduates from this course will develop a broad knowledge of marketing management subjects and will be able to demonstrate specialized knowledge and analytical skills across a range of marketing and digital applications. This course is intended to prepare them for a career in marketing and digital marketing or marketing analytics more specifically.

Faculty / school: —
Field of study: —
Credential: Master's Degree
Relationship: Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee: GBP 20,500
Application fee: None listed
Deposit required: Not listed
Estimated other compulsory fees: Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes: September 2027, September 2028, September 2029
Application deadline: Confirm with Eagle Link
Application status: Confirm with Eagle Link
Intake availability: Not confirmed

Campus & Location

Bangor campus

Bangor, Wales, United Kingdom

Bangor, Gwynedd

Post-Study Work / Immigration Information

Please confirm current eligibility with Eagle Link before applying.

Graduate Route: Verify before applying

The Graduate Route applies after successful completion of an eligible course with a licensed student sponsor that has a track record of compliance. It is not guaranteed by attending a particular institution.

Official source

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

Established in 1884, Bangor University has a long tradition of excellence and exceeds expectations, both for academic standards and student experience. Bangor is a strong, confident institution recognised regionally, nationally and internationally as a centre of excellence for its varied portfolio of teaching and research, and for the unique, multicultural, inclusive experience it provides for its staff and students. Bangor University has a long tradition of academic excellence and a strong focus on the student experience. Around 10,000 students currently study at the University, with teaching...

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Program information last verified 8 October 2026.

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